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Experienced in Operations. Focused on E-commerce & Web. Committed to Reliable Support.

Hello, I’m Ada.

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Before transitioning to virtual work, I spent more than a decade in corporate roles handling operations, sales, and marketing. I worked closely with different teams, managed timelines, supported campaigns, coordinated processes, and ensured daily operations stayed organized.

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That experience shaped how I work today — calm under pressure, detail-oriented, and accountable.

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When I moved into the online space, I focused on supporting e-commerce businesses and website operations. I assist with backend store management, product updates, coordination, reporting, and internal systems that keep businesses running efficiently.

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While my strength is in e-commerce and web operations, I’m also comfortable supporting broader business functions — administrative coordination, documentation, internal processes, marketing assistance, and cross-team collaboration.

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What matters most to me is trust. I value clear communication, consistency, and doing the work well.

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If you’re looking for someone proactive, dependable, and capable of working independently while keeping operations organized and on track, I’d be honored to support your business.

Portrait of Ada Gutierrez, reliable Virtual Assistant specializing in e-commerce operations and website management
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Professional Experience

Creative & Website Management VA​

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Designed branded social media visuals using Canva (feed posts, stories, and promotional assets) and optimized Wix website pages, layout, and backend settings to ensure visual consistency, smooth functionality, and a seamless user experience while maintaining strong attention to detail and brand alignment.

Product Research & Operations VA​

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Support end-to-end e-commerce operations through strategic product research, supplier sourcing, and website management for online stores. Conduct market analysis using Etsy, Everbee, SemRush and eRank; manage supplier communications via Alibaba, CJ Dropshipping, and AliExpress; and maintain accurate operational documentation and reports. Develop brand identities, oversee Shopify and website workflows, and coordinate hiring for web development roles, ensuring scalable and well-organized business operations.

E-commerce Virtual Assistant

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Enhanced e-commerce operations by optimizing product listings across Admonis, Konimbo, and Super-Pharm Online with accurate data, engaging visuals, and clear descriptions. Assisted the team in handling customer inquiries through Glassix and used Cheetah for daily delivery reporting, helping improve efficiency and overall store performance.

Organizational Development Officer

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Designed and implemented employee training programs that enhanced leadership capability, performance, and engagement. Facilitated workshops and development initiatives that fostered a collaborative work culture while aligning with company goals. Collaborated with HR and management teams to ensure that all learning interventions supported business priorities and measurable results.

Trade Marketing Manager

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Developed and executed trade marketing strategies aligned with sales objectives to strengthen brand visibility and drive retail performance. Managed government and key accounts, coordinated promotional campaigns, and monitored market activities to ensure effective brand execution. Oversaw digital platforms, FDA compliance, and trademark management to support both in-store and online operations.

Sales Operations Executive

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Supported sales and distribution operations by optimizing internal processes, coordinating with supply chain teams, and ensuring timely order fulfillment. Analyzed sales data and monitored inventory performance to support strategic decision-making. Collaborated across departments to streamline communication and maintain high service standards.

Professional Skill Set

  • E-Commerce & Digital Platform Management

  • Website Management

  • Administrative & Executive Support

  • Project Management & Workflow Coordination

  • Sales & Marketing Management

  • Customer Relationship Management

​Each role has shaped how I approach my work today — with reliability, resilience, and integrity at the core.

These experiences taught me the value of organization, teamwork, and continuous learning, which I now bring into every client partnership as Your Reliable Partner in Organized Growth.

© 2024 Proudly Created By Ada Gutierrez.

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